Content Generation

Eastwick ContentHub -- the ECOSystem distribution channel -- provides a dynamic and interactive platform that optimizes content for social media engagement and search- engine optimization. It provides an easy, high-return way to appear in search engines and is effective and streamlined so not to be too time-intensive. It also provides an integrated web and social media presence for companies trying to take their social media programs to the next level.

The decrease of traditional media outlets and rise of unmediated channels has created opportunities for self-publishing. Unfortunately, many companies have been unable to capitalize on the opportunities due to lack of internal writing resources or insight into the most effective ways to package and promote that information in order to reach their key audiences. ECOSystem helps them conquer those challenges by creating and packaging fresh, high-quality content for social media channels and programs on an ongoing basis.

ECOSystem was developed to leverage Eastwick's Architecture of Influence methodology for helping companies understand where and how influence happens in their respective markets as well as help them become industry influencers in their own right.

Full Story: Eastwick Communications Unveils Content Creation and Distribution Services - PR-CANADA.net (press release)

Previously, Rigby served as news director for Pittsburgh's WPXI-TV, which was the No. 1-rated station during her tenure, and she oversaw all aspects of coverage on the Pittsburgh Cable News Channel.  Rigby has also served as news director at WHIO in Dayton.  During her tenure at various stations, she led newsrooms that created content for both television and the internet.

A native of Salt Lake City, Rigby is a graduate of the University of Utah and lives in Atlanta with her family.

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Full Story: The Weather Channel Names Jennifer Rigby Director of Multimedia Content - News On News

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Full Story: WP Robot Discount Code for WPRobot Autoblogging Wordpress Plugin - BigNews.biz (press release)

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I need some sage advice from an internet sage. (I am eating a piece of pizza with sage on it).

Jurassic Park . Then the economy collapsed and law schools/graduate schools/cosmology schools became glutted with applicants and I realized how terrible the law is.

Full Story: Help, I'ma paralegal and I can't get out - True/Slant

Fri Mar 19, 2010 "Oh ar, oi'm a movie pirate, I am. Oh arrrr!"...does that sound sexy to you? Does it bring visions of a be-hatted Johnny Depp to mind? According to some content providers it might, and they want to rename online piracy. Losers.

Note this isn't the real clip, as we can't embed it: Its IP owners are happy to get the free PR from YouTube, but not confident enough to let "pirates" promote the show outside of the confines of YouTube's own page (To see the non-Lego version, click here. ) This is another interpretation of ownership of the IP in online content...and it taps into the whole Viacom versus YouTube fiasco that's slowly exploding right now.

But it's in a slightly different explanation of piracy, outlined by Rupert Murdoch's son James, that the weakness at the heart of all of these arguments is exposed: Murdoch was speaking in Abu Dhabi last week and said "There is no difference with going into a store and stealing Pringles or a handbag and taking this stuff." But he then tried to tap into the philosophy and hard economics of the matter: "It's a basic condition for investment and economic growth and there should be the same level of property rights whether it's a house or a movie," he began. This is essentially true, but it assumes that economic model is rigid and unchanging, rather than dynamic and reacting to society's needs.

Full Story: Renaming Digital Piracy: A Smokescreen to Hide Movie's True Worth? - Fast Company