Content Generation

Three executives from Google Italy have been convicted of violating privacy laws in a trial surrounding around a video uploaded to YouTube. Uploaded in 2006, the video showed a teenager suffering from Down’s Syndrome being bullied by four other boys at a school in Turin. In the footage, the boy was beaten by the other youths, who made a mocking phone call to the Viva Down Charity.

Prosecutors in Milan were brought to the case after being contacted by the charity, arguing that the boys privacy had been violated and that Google had been negligent in not removing the footage quicker than it did. According to various reports from online news providers like The Daily Telegraph and Sky News, the video shot to number one in the most viewed section after it was uploaded – and remained there for at least two months.

The prosecutors argued that the company should have noticed the video due to its popularity. However, the defence argues that ruling places an unfeasible expectation on those hosting online content generation services such as YouTube; thousands of hours of footage are uploaded every day on to sites like YouTube and each would have to be previewed and approved to avoid this kind of allegation.

Full Story: Italian trial could change online video content generation services - Vertical Leap News (press release)

News generation, editing and sub-editing of content for online publishing. Digital content generation, including but not limited to video, picture and voice. Social network management, integration and development.

Requirements Comprehensive grasp and understanding of the English language Arts or journalism degree or related tertiary qualification Sound writing and editing skills Understanding of and experience with social media.

DeskLink™ is a well-established design house and award-winning publishing company which provides the highest quality service to clients in the areas of graphic design, brand building, print, electronic and interactive publishing, multimedia presentations, and internet/web design.

Full Story: Staff writer / Sub-editor - Bizcommunity.com

--> The question used to be how to transfer the economics that supported the offline-media definition of "quality" to the web. But after years of failed efforts, the economics for content have gotten worse, not better. Instead, the web is rewiring the entire concept of quality, or at least the perception of it among consumers and the brands that support content.

Publishers from The New York Times to Condé Nast to NBC have been arguing for years that, ultimately, demand for quality would give them advantages over online upstarts: Users would demand it and advertisers would always covet the environment that quality can confer.

But they're facing two trends that appear to be inexorable. Audiences that do not intently seek out quality are increasingly inured to traditional media brands on the web. At the same time, agencies and advertisers are adopting technologies that allow them to target individuals independent of whatever media they may be absorbing, making the media brand itself less important, perhaps even irrelevant.

Full Story: Lowered Expectations: Web Redefines 'Quality' - AdAge.com

, the leader in 3G and 4G cellular digital signage and SaaS solutions, will be showcasing two breakthrough product concepts that will revolutionize viewer engagement through interactive digital signage using 3G and 4G networking. The two prototypes, the HumanKiosk™ with 4G Video Presence, and the interactive audience measurement system, eliminate the knowledge barrier between brands and people using live 2-way video chat and soliciting real-time feedback.

“Audience engagement has always been the desire and ultimate goal of communicators and marketers – this goal can now be met efficiently and effectively with our latest generation MediaCast system and these new display solutions,” said Simon Wilson, CEO of The MediaTile Company. “Our HumanKiosk with 4G Video Presence technology will enable brands and product experts to converse directly with their customers in retail, banking and corporate environments.

MediaTile’s HumanKiosk utilizes 4G networking Video Presence technology to deliver a live, 2-way in-store video session as an integrated and relevant part of the content and messages displayed on the digital sign.

Full Story: Breakthrough 4G Cellular Digital Signage and Interactive Audience Measurement ... - SYS-CON Media (press release)

. Cascio made the case that the array of problems facing humanity - the end of the fossil-fuel era, the fragility of the global food web, growing population density, and the spread of pandemics, among others - will force us to get smarter if we are to survive. "Most people don't realize that this process is already under way," he wrote. "In fact, it's happening all around us, across the full spectrum of how we understand intelligence. It's visible in the hive mind of the Internet, in the powerful tools for simulation and visualization that are jump-starting new scientific disciplines, and in the development of drugs that some people (myself included) have discovered let them study harder, focus better, and stay awake longer with full clarity." He argued that while the proliferation of technology and media can challenge humans' capacity to concentrate there were signs that we are developing "fluid intelligence-the ability to find meaning in confusion and solve new problems, independent of acquired knowledge." He also expressed hope that techies will develop tools to help people find and assess information smartly.

The resources of the internet and search engines will shift cognitive capacities. We won't have to remember as much, but we'll have to think harder and have better critical thinking and analytical skills. Less time devoted to memorization gives people more time to master those new skills.

Technology isn't the problem here. It is people's inherent character traits. The internet and search engines just enable people to be more of what they already are. If they are motivated to learn and shrewd, they will use new tools to explore in exciting new ways. If they are lazy or incapable of concentrating, they will find new ways to be distracted and goof off.

Full Story: Does Google Make Us Stupid? - Pew Research Center